MORE THAN JUST DRIFTING

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REDAKTION
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BMW AG
bmw02
In the pristine snowy landscape of Arjeplog, the team embarked not only on a journey through the icy wilderness, but also on a journey through the ups and downs of experience, laughter and trust!

Our recent adventure has been just amazing! We had the opportunity to experience the impressive technology of the BMW M3 Competition and M2 models under the most extreme conditions: on ice! Even those of us who initially struggled to master the icy tracks quickly found our way around and were able to exploit the full potential of the cars. It was an unforgettable experience that put a smile on everyone’s faces.

We had our own “Snow Kings” and “Ice Princesses”, all bravely mastering the art of drifting on the ice with varying degrees of success! But every time someone sailed into a cloud of snow, the team was there – with a helping hand and a big grin. These amusing slip-ups were not only entertaining, but also strengthened our ability to deal with mistakes and learn from them! They have shown us that perfection is less important than the courage to try and the willingness to laugh together!

And then there were the breathtaking moments of confidence as we raced into the corners at high speed! Every passenger felt the thrill of losing control as they trusted their driver to steer the car safely through the snowy landscape! These moments of excitement and mutual trust were priceless. The time in Arjeplog was filled with laughter, the rustling of tires on snow and the feeling of camaraderie. We left the track not only with new driving skills, but also with a deep understanding of the importance of teamwork, humor and mutual trust.

It was a truly exciting adventure that we will all remember for a long time!

 

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